Privacy Policy

Effective date: 04/11/2018

Who we are

This is the website of Game On Lures – One Corporate Rd. Enfield, CT, 06082

Our website address is:

What personal data we collect and why we collect it

Your privacy is extremely important to us, so we take every measure possible to respect your rights. In our physical locations, we enforce strict policies to protect the information collected from this site against any misuse. It is our number one priority to maintain the trust of our customers as honesty has always been a key to our success.

Information collected on this website such as domains, emails and browsing data is used to improve the content of our site, improve our customer’s online experience, and notify consumers of any updates such as new products and services or events.

In some instances, we make the email addresses of those who access our site available to other reputable organizations who offer products or services we believe you might be interesting in. If you do not want us to share your email address with other companies or organizations, please let us know by writing to us at the above address.

Telephone numbers

Persons who supply telephone numbers to us through this website may receive telephone contact from us with information regarding their online order. Additionally, they may also receive telephone contact with us regarding new products or information about products we believe would be beneficial to the individual or organization. If you wish to not receive any such telephone contact, please contact us through this website, by mail, or by phone. We will respect your requests.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact Forms / Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Address, State, Province, ZIP/Postal code, City
  • Cookies and Usage Data

This information is transferred to our physical location for customer service and marketing purposes.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.


Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Data Used: We use Google Analytics to track site usage. Please refer to the appropriate Google Analytics documentation for the specific type of data it collects. This site also incorporates WooCommerce (also owned by Automattic) and this feature simultaneously and having all purchase tracking explicitly enabled, purchase events will send Google Analytics the following information: order number, product id and name, product category, total cost, and quantity of items purchased.

Activity Tracked: This feature sends page view events over to Google Analytics for consumption. For sites running WooCommerce-powered stores, some additional events are also sent to Google Analytics: shopping cart additions and removals, product listing views and clicks, product detail views, and purchases. Tracking for each specific WooCommerce event needs to be enabled by the site owner.


We collect information about visitors who comment on Sites that use our Akismet anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

Who we share your data with

We use the following third-party applications to process payments: Stripe, Amazon Pay & Login with Amazon, and PayPal.

Stripe Privacy Policy | PayPal’s Privacy Policy | Amazon Pay & Login with Amazon

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

How we protect your data


We accept payments through Stripe, Amazon Pay & Login with Amazon, and PayPal.

SSL is required for PCI compliance due to the direct checkout to ensure that our customers’ credit card information is secure. HTTPS, the secure protocol for the web, safeguards our visitors by creating encrypted connections between our visitors and Game On! Lures website, protecting our visitors’ privacy and the data they share with you over the internet. Our website technology HTTPS is enabled with HTTP/2 (the latest hypertext transfer protocol), which also improves website load times for the best customer experience. Let’s Encrypt is a certificate authority who is providing BTT SSL certificate.

What personal data we collect and why we collect it

Subscription/contact forms

If you submit a subscription and or contact form on our site you will be opting in for us to save your name, email address and other relevant information.

These subscriptions are used to notify you about related content, discounts & other special offers.

You can opt out or unsubscribe at any time in the future by clicking link in the bottom of any email.


Popup Maker uses cookies for most popups. The primary function is to prevent your users from being annoyed by seeing the same popup repeatedly.

This may result in cookies being saved for an extended period of time. These are non-tracking cookies used only by our popups.

We use anonymous cookies to prevent users from seeing the same popup repetitively in an attempt to make our users experience more pleasant while still delivering time sensitive messaging.

Below is a list of all cookies:

_ga Third party 2 years Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.**
_gat Third party 1 day Google Analytics Used by Google Analytics to throttle request rate**
_gid Third party 1 day Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.**
NID Third party 6 months Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.***
PHPSESSID Session Preserves user session state across page requests.*
tk_lr Third party 1 year - WordPress Collects data on visitors' preferences and behaviour on the web site - This information is used make content and advertisement more relevant to the specific visitor.***
tk_or Third party 5 years - WordPress Collects data on visitors' preferences and behaviour on the web site - This information is used make content and advertisement more relevant to the specific visitor.***
tk_r3d Third party 2 days - Collects data on visitors' preferences and behaviour on the web site - This information is used make content and advertisement more relevant to the specific visitor.***
tk_tc Third party Session - WordPress Collects data on visitors' preferences and behaviour on the web site - This information is used make content and advertisement more relevant to the specific visitor.***
viewed_cookie_policy Persistent 1 year  Checks if a users viewed the website Cookie Policy box.

*Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

**Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

***Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

How can I control the cookie preferences ?

Should you decide to change your preferences later through your browsing session, you can click on the “Privacy & Cookie Policy” tab on your screen. This will display the consent notice again enabling you to change your preferences or withdraw your consent entirely.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. To find out more out more on how to manage and delete cookies, visit,

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By email:
  • By visiting this page on our website: