null Skip to main content
FREE SHIPPING FOR ORDERS OVER $20

Saltwater Fishing Lures that Drive Fish Crazy

Game On! saltwater fishing lures are used to catch a variety of fish species including striped bass, bluefish, redfish, dolphin, stripers, mahi mahi, snook and more. Our saltwater fishing lures also excite a variety of freshwater game fish including smallmouth bass, largemouth bass, peacock bass, walleye, northern pike and more.

Our lineup of fishing lures for saltwater and freshwater fish species mimic the action of real baitfish with a natural free-swimming motion that drive fish crazy! These hand-assembled lures are available in a variety of colors and sizes – each one made with attention to detail being the main focus.

Game On! Saltwater Fishing Lures – The Line-Up:

Big Occhi Soft Plastic
1 Product
EXO Jigs
1 Product
MagCast 5.5
3 Products
Bent Minnow
1 Products
What Our Clients Say

Latest From Our Blog

Arguably The Best Winter Fishery In New England
Arguably The Best Winter Fishery In New England

What is a Holdover?Winter in New England brings cold and nasty weather, most saltwater fisherman ei

Southwest Florida Slam
Southwest Florida Slam

Snook, Seatrout, and Redfish Deliver World-Class Light-Tackle Action in Charlotte HarborAlmost

Footwear Fundamentals
Footwear Fundamentals

Fishing shoes and boots offer traction, protection, support, and comfort for long days on deck or sh

Lure Features
What can you expect from your Game On! Lure?
Cut Through Water with Life-Like Swimming Motion
Excellent Cast-Ability
VMC Hooks (Select Lures)
Life-Like 3D Eyes
Detailed and Realistic Features and Colors

Designed for Fishermen of all Levels

Saltwater fishing lures from Game On! are designed to offer both professional and amateur fishermen quality saltwater tackle at competitive pricing. Whether you’re looking for a jerkbait, swimbait or a jig – we have a fishing lure that will put fish in the boat.

Game On! Terminal Tackle

In addition to saltwater fishing lures, we also offer a selection of high-quality Terminal Tackle. Clip On! Stainless Steel Clips are used to securely and easily to attach lures, rigs, and weights. Screw-In! swimbait hooks combine a heavy duty hook with Screw-In! fastening technology to rig swimsuits and other soft plastics securely and properly for perfect action every time.